Marketing Programs
Motostar Tire and Auto Products Dealer Link TM Online
Ordering System
This online ordering system has been designed to provide the
information needed to make an intelligent tire purchasing decision. The online ordering system has been
designed with the tire sales professional in mind. Whether on the phone, or across the sales counter, the
Motostar Dealer Link TM will help you close the sale with
your customer.
·
Accurate
warehouse inventory levels – The Motostar Dealer Link TM updates
the inventory quantities for all 3 Motostar locations every 5 minutes.
·
Accurate
cost – Motostar Dealer Link TM provides
the user with accurate pricing information regardless of the complexities of
the pricing structure, or type of product you are looking for.
·
Quote
Feature – The ultimate sales tool, you now can provide your
customers with the complete cost of the sale including your gross markup, fees,
taxes, and road hazards.
·
Motostar Dealer Link TM is FAST – After
logging into the Dealer Link TM price and quantity lookups can be
done in seconds. Using this tool
you can close the sale, schedule the appointment, and purchase the products
with confidence that the items will be delivered when you need them.
TIRE STARZ
Retail Sellout Program
This program is designed to provide incentives and support
to independent Bridgestone/Firestone tire dealers. The Tire Starz Retail Sellout Program helps the independent
tire dealer compete with nationwide tire retailers while keeping their
independence intact.
TIRE STARZ Program Requirements – 100 Units per month
minimum commitment with 50% Major Brand product mix.
TIRE STARZ Program Features and Benefits ·Complete line of Bridgestone/Firestone tires
complemented by the Fuzion, Peerless, and Primewell lines.
·Co-Op Advertising program.
·Exterior Identification (optional dealer imprint)
·Interior showroom display program
·Quarterly POP merchandising kits·Uniform program
·Wearable program
·Driving Force sales incentive program
·BSFS Credit Card program
·Kendall Bulk Oil program
·National Accounts and Government Billing Program
·Training (sales/employee/business management)
·Road Hazard*
·Much, Much, More!!!
Continental
Gold
Retailer Program
This program is designed to provide incentives and support
to independent Continental/General tire dealers. The Continental Gold Retailer Program helps the independent
tire dealer compete with nationwide tire retailers while keeping their
independence intact.
CONTINENTAL GOLD Program Requirements – 300 Units per year
minimum, with 50 unit opening order.
CONTINENTAL GOLD Program Features and Benefits
·Gold Cash Rewards – quarterly cash rewards sent
directly to your business
·Free CTNA Point of Sale Material
·Access to CTNA Media website
·Signage Program – Exclusive Indoor and Outdoor
signage
·ENGAGE 360 online training center
·RPM Program – Earn points towards great gifts on
every Conti/General Tire sold
·ELITE Incentive Trip
·OE Fitments
·Road Hazard – 12 months or 2/32nds free replacement
road hazard coverage on select tires
·30 Day Trial – 30 Day customer satisfaction on select
tires
Mastercraft
Tire Century Program
This program is designed to provide incentives and support
to independent Mastercraft tire dealers.
The Mastercraft Tire Century Program helps the independent tire dealer
compete with nationwide tire retailers while keeping their independence
intact.
Mastercraft Tire Century Program Requirements – 400 Units
per year minimum, with 50% Qualifying unit product mix.
Mastercraft Tire Century Program Features and Benefits
·CENTURY DOLLARS Cash Rewards – quarterly cash rewards
sent directly to your business
·Free Opening Order Kit – Containing Mastercraft
banners, product manuals, stickers, signage, ball caps, tire stands, and
various posters brochures and tire inserts
·Access to www.MastercraftTireAds.com Media
website
·Mastercraft S.E.L.L. training program
·Enhanced Google Local Business Listing
·Mastercraft The TIRE CARD credit card program by GE
Money
Kumho Fuel
Associate Dealer Program
This program is designed to provide quarterly rewards
incentives and marketing support to independent Kumho tire dealers.
Kumho Fuel Associate Dealer Program Requirements – 800 Units
per year minimum, with 40 unit minimum opening order.
Kumho Fuel Associate Dealer Program Features and Benefits
·Quarterly Volume Rewards – Bonuses earned sent
directly to your business
·Bonus’s are tiered according to quarterly sales
achievements
·Free Showroom Display Material – Containing Kumho
Marketing materials
·Kumho E.D.G.E – Education Driving Growth Excellence
Training Program
Yokohama
ADVANTAGE
Commercial Program
This program is designed to provide incentives and support
to independent commercial Yokohama tire dealers.
Yokohama ADVANTAGE Commercial Tire Program Requirements –
100 Units per year minimum, with an 8 unit opening order.
Yokohama ADVANTAGE Commercial Tire Program Features and
Benefits
·Quarterly Rewards – Cash Bonuses sent directly to
your business based on units purchased, 3 Tiers available
·Annual Rewards – Achievement rewards paid at the end
of each calendar year
·Graphics Display – 2 sided display to showcase
Yokohama posters and product brochures
·Yokohama Commercial Tire Stand – Holds even the
largest size of Yokohama Commercial tires safe and secure for a show stopping
display in your customer waiting area
·Yokohama Service Vehicle Identification kit
·Yokohama Travel Rewards Program – Dealers can earn up
to $700 travel voucher to be used for any type of getaway you want
Best-One
ROAD KNIGHTS
Commercial Dealer Network
The Best-One ROAD KNIGHTS Commercial Dealer Network was
developed to assist and enhance the independent commercial tire dealers ability
to compete against much larger fleet servicing companies in their respective
marketplace. This program allows
the commercial tire dealer to keep their independence and network together for
strength.
Best-One ROAD KNIGHTS Dealer Network Requirements – Dealer
Candidates must have a Service Vehicle.
Best-One ROAD KNIGHTS Dealer Network Features and Benefits
·Competitive price programs based on sales volume
·Quarterly Volume Bonus·National Account Processing
·Government ProgramoBridgestone/FirestoneoContinental/GeneraloYokohamaoMichelin
·TIA Commercial Truck Tire Training Program
·3 Tiered Retread ProgramoBandagoMarangonioOliver
·Branded Identification for Road Service Vehicles
·Commercially focused marketing/advertising assistance
·Equipment discounts based on sales volume
·Competitive Regular and After Hours service rates
Best-One
Tire & Service
Dealer Network
The Best-One Tire & Service Dealer Network is one of the
largest groups of independent tire dealers in the United States. Our organization is the largest
Bridgestone, Firestone, Yokohama, Mastercraft, and Bandag dealer in the
country. Our Vision: Give Every Customer a Reason to
Smile! Our Mission: To create raving fans by offering our
customers the highest standard of service in the industry!
Best-One Tire & Service Dealer Network Requirements –
Minimal unit commitment, dealer candidates must have a customer waiting area
and clean showroom.
Best-One Tire & Service Dealer Network Features and
Benefits
·Personal Pledge Nationwide Repair & Service
WarrantyoNo cost to the customer·
No charge back to the original servicing dealer
·Nationwide Road Hazard WarrantyoAvailable for any brand of tire
·Best-One CYBER UNIVERSITY TIA online training program
·Parts Programs
·Car Quest Auto Parts
·Advance Auto Parts
·Napa Auto PartsoAuto Zone
·Valvoline Bulk Oil program
·MYSTERY SHOPPER Program – Phone sales training
program
·ZERO-RISK Hiring System – Pre-Employment Screening
·BACKTRACK Employment Screening – Background Checks
·GECKOBYTE Website Development Program
·Best-One Credit Card Program
MOTOSTAR Car Dealer
Program
The Motostar Tire and Auto Products Car Dealer Program
represents the most comprehensive Tire Replenishment Program for your
Dealership. We offer all the tools
to get the job done right!
Car Dealer Program Features and Benefits
·Most Major OE Brands
·Nationwide Road Hazard Warranty for all tires*
o*requires Best-One program signup
·Performance Wheel Vehicle Gross Enhancement Program
·1 for 1 Junk Tire Program
·Multitude of Training Programs
oBrand specific product training
oSales Skills and Customer Service seminars
oCatalogs and Branded consumer education brochures
free of charge
·Marketing SupportoProduct display with opening order
oPerformance tire and wheel display
oPOP, sales, and promo materials free of charge
oAdvertising design and contract assistance available
·Daily deliveries in all areasoMultiple deliveries in some areas, call for further
details
·Online Ordering
National
Account and Government Sales Program
Motostar Tire and Auto Products is pleased to offer the
National Accounts and Government Sales Program to our dealer base. This program is an excellent way for
you to increase both your sales volume and profits while leaving the paperwork,
processing, and headaches to us.
Our qualified staff will take care of your delivery receipt processing
needs and provide fast turn around times for credits to your account.
Qualified dealers can participate in
the following programs.
·National
Accounts
oBridgestone National Fleet
oFirestone National Fleet
oYokohama National Accounts
oContinental/General National Accounts
·Government
Sales
oBridgestone/Firestone
oContinental/General
oYokohama
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